client review

"How am I supposed to live without Ash now?! It’s been an amazing experience working with you! I can’t say enough… I am so glad I chose White Ink Creative! Such a great investment! Ash from the beginning was very professional and approachable. It was easy to explain my vision either by written correspondence or with visuals. Ash had a clear and simple way for us to communicate. Now, I don't want to imagine not having her to help with my brand at all! I can’t say enough how happy I am with the results. I appreciate all the hard work Ash put into my brand. It is evident in her work, that the branding is thoughtful, purposeful and she executed my vision perfectly! Ash was able to capture what I hoped my brand would embody." - Ingrid

project scope

Grace Skin is an aesthetic treatments clinic built on the belief that beauty should be embraced with confidence at every age. The logo features interlocking serif lettering that represents the connection between beauty, rejuvenation and self-care, the three pillars of the Grace Skin experience. The letterforms are refined and timeless rather than trend-led, which suits a brand that celebrates ageing gracefully. The mark sits within a soft palette of peach, nude and pink that brings warmth, elegance and trust. Carried through brochures, stationery and a custom website, the identity gives Grace Skin a luxurious, inviting presence that attracts clients seeking high-end, natural-looking results.

Grace Skin Aesthetics

Aesthetics and Skin Health // Monterey, California

// brand identity design
// social media graphics
// stationery