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Pollen Pastry crafts unique celebration desserts and cakes for your most important occasions. Specialising in interesting flavour combinations, and beautiful, clean, minimal designs. Krista wanted to convey a professional, clean, modern, minimal, timeless and luxurious brand. ‘Pollen Pastry’ is in an all serif font to give it a professional and timeless look and feel. The end swash of the scrip ‘p’ can be seen as a root growing, leaf, a drizzle of honey or branch embellishment to resemble florals and tie into the ‘pollen’ meaning of the name.

pollen pastry

BRAND IDENTITY + COLLATERAL

"It's been a pleasure to work with you and thank you for your patience and attention to detail on all aspects of the branding. I'm super happy with the outcome" - Krista

Client Review

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